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I Gotta a Feeling

Hello Boss!

I believe that the most important brands in the world make us feel something.

These rare companies, organizations, NGOs, startups, B Corps — have something to say.

They have something to change.

These brands have a reason to exist and over and above profit — they have a purpose.

When you stumble upon these rare brands who own their all-encompassing purpose, they make you feel warm and tingly inside.

They expand our hearts. They extend our awe.

These rare brands move us to be part of the change.

These crazy companies compel us to be part of purpose.

Purpose is an incredibly powerful thing.

It provides the strength to fight the impossible.

The most important brands in the world are alive.
They are human.
They carry our burdens.
They bare their souls.

We love the products they make but love their progress towards potential even more.

We’re proud of them.
We respect them.
We love them.

And in recessions and downturns, we rally around them.

How do you personally build a purpose-driven brand?

Start by finding a problem you care about.

Start by asking:

Does it matter to you?
Does it matter to your customer?
Is it good for the planet?
Is it good for the human?

Then start solving it.

What’s your favorite purpose-driven brand?
What’s a brand that you can’t live without?

Do share!

Xoxo
Kalika

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RECOMMENDED VIEWING

Today Show Goes Viral

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Check out my friend Alicia at 2:47 with the stop sign!

 

I Gotta a Feeling

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EVENT

Secret Circle: How to Launch (Anything) Strategically & Stylishly!

How to Launch (Anything) Strategically & Stylishly! featured image

This Secret Circle is all about the LAUNCH! I’ll share tips how you can plan, organize, and promote your new web site, product, or service!

Tuesday, September 29, 2020
10:30 AM – 12:00 PM PST

 

How to Find Your Life’s Purpose & Managing Energy

 How to Find Your Life's Purpose featured image

Dandapani is an internationally renown and highly sought-after speaker who is revolutionizing the business world with his practical and simple systematic approach to balancing work/life challenges.

I’ll be interviewing Dandapani Live on the EO Wonder Podcast!
October 1 at 10 AM Pacific Time
Tune in on the Entrepreneurs’ Organization (EO) Facebook Page!

Little Brand Book

My book is now on sale! My goal is to sell 25,000 copies!

I Gotta a Feeling little brand book featuring

My goal is to help 1M female founders change the world!

Please share with a female entrepreneur or aspiring one!

Join my mailing list

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